B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
84%
84% -- consumers convinced to purchase by brand video for consumers (2021)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
84%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
agencjawhites.pl
Primary
Tier C
https://www.agencjawhites.pl/blog/instagram-jako-platforma-wideo.-rozwój-trendy-efektywnoś… ↗
Source Article
Instagram jako platforma wideo. Rozwój, trendy, efektywność
- 84% osób twierdzi, że przekonało się do zakupu produktu lub usługi dzięki obejrzeniu materiału wideo marki.
- 52% marketerów twierdzi, że wideo pomaga im budować zaufanie potencjalnych klientów.
Ufamy danym, a te dowodzą, że interaktywne treści działają na korzyść marek. Publikowanie ich w kanałac…
Original Research
agencjawhites.pl
· Original study ↗
Methodology
Cited statistic in agency blog; original survey not identified
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 (current) | 84% | |
| 2025 | 84% | 0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
consumers: 84% consumers convinced to purchase by brand video. Source: agencjawhites.pl (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/brand-video-purchase-conversion-84
HTML Embed
<blockquote cite="https://lighthousedata.io/data/brand-video-purchase-conversion-84" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>84%</strong> -- consumers convinced to purchase by brand video for consumers<br><small>Source: agencjawhites.pl (2021) · <a href="https://lighthousedata.io/data/brand-video-purchase-conversion-84" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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