B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
88%
88% -- share of brand executives considering reputation risk top strategic concern for brand executives (2026)
88% of brand executives consider reputation risk a top strategic business concern.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Deloitte
Primary
Tier C
https://amicusint.ca/how-to-rebuild-your-brand-and-recover-from-a-reputation-crisis/ ↗
Source Article
How to Rebuild Your Brand and Recover from a Reputation Crisis
Original Research
Deloitte
· Original study ↗
Methodology
Deloitte poll as cited by Amicus International Consulting; original survey details not provided
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
brand executives: 88% share of brand executives considering reputation risk top strategic concern. Source: Deloitte (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/brand-executives-reputation-risk-top-concern
HTML Embed
<blockquote cite="https://lighthousedata.io/data/brand-executives-reputation-risk-top-concern" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- share of brand executives considering reputation risk top strategic concern for brand executives<br><small>Source: Deloitte (2026) · <a href="https://lighthousedata.io/data/brand-executives-reputation-risk-top-concern" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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