B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
80%
80% -- sales decline rate for Beef Products Inc. (2012)
Sales of the meat byproduct (produced by Beef Products, Inc.) declined by 80 percent within months of ABC News airing a series on 'Pink Slime' in 2012.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
aomc.com
Primary
Tier C
https://aomc.com/media-reputation-strike-back/ ↗
Source Article
When The Media Goes After Your Reputation Should You Strike Back?
Original Research
aomc.com
· Original study ↗
Methodology
Sales decline within months of ABC News Pink Slime series airing
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Beef Products Inc.: 80% sales decline rate. Source: aomc.com (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bpi-sales-drop-80-percent
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<blockquote cite="https://lighthousedata.io/data/bpi-sales-drop-80-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- sales decline rate for Beef Products Inc.<br><small>Source: aomc.com (2012) · <a href="https://lighthousedata.io/data/bpi-sales-drop-80-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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