B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
62%
62% -- share of boutique names avoiding category keywords for US high-traffic boutique websites (2026)
62% of boutique names from high-traffic US-based boutique websites avoid using obvious category keywords.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
893
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Namify
Primary
Tier B
https://namify.tech/boutique-name-ideas-generator ↗
Source Article
Find a Beautiful Boutique Name with this AI-powered Boutique Name Generator
Or click on a prompt to get started
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...
To help you choose a boutique name, we analyzed 893 high-traffic, US-based boutique websites and reviewed their brand names across naming structure, word count, character length, syllables, category keyword usage, semantic styl…
Original Research
Namify
· Original study ↗
Methodology
Namify analysis of 893 high-traffic US-based boutique websites' brand names
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US high-traffic boutique websites: 62% share of boutique names avoiding category keywords. Source: Namify (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/boutique-names-avoid-category-keywords-62
HTML Embed
<blockquote cite="https://lighthousedata.io/data/boutique-names-avoid-category-keywords-62" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> -- share of boutique names avoiding category keywords for US high-traffic boutique websites<br><small>Source: Namify (2026) · <a href="https://lighthousedata.io/data/boutique-names-avoid-category-keywords-62" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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