B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
55.8%
55.8% -- bnpl usage rate for US consumers (2021)
55.8% of consumers have used a Buy Now, Pay Later (BNPL) service.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
55.8%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Ascent
Primary
Tier C
https://www.anneleggthrive.com/post/how-a-cu-can-win-at-the-bnpl-game ↗
Source Article
How A CU Can Win At The BNPL Game
Original Research
The Ascent
· Original study ↗
Methodology
Consumer survey by The Ascent (Motley Fool), cited secondhand in credit union industry blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 55.8% bnpl usage rate. Source: The Ascent (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bnpl-consumer-usage-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/bnpl-consumer-usage-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55.8%</strong> -- bnpl usage rate for US consumers<br><small>Source: The Ascent (2021) · <a href="https://lighthousedata.io/data/bnpl-consumer-usage-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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