B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
34%
34% -- share of nps variance for retail banking digital experience (2026)
Digital experience drives 34% of banking Net Promoter Score (NPS) variance.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
34%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
Alterna CX
Primary
Tier B
https://alternacx.com/banking-nps-drivers/ ↗
Source Article
NPS Drivers
Original Research
Alterna CX
· Original study ↗
Methodology
Vendor-published CX driver analysis benchmark; methodology not detailed
Methodology documented
Segmentation
Industryfinance
Cite this stat
Plain Text
retail banking digital experience: 34% share of nps variance. Source: Alterna CX (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/banking-nps-variance-digital-experience
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<blockquote cite="https://lighthousedata.io/data/banking-nps-variance-digital-experience" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34%</strong> -- share of nps variance for retail banking digital experience<br><small>Source: Alterna CX (2026) · <a href="https://lighthousedata.io/data/banking-nps-variance-digital-experience" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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