B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
19,800,000,000
19,800,000,000 -- annual streams for Bad Bunny (2025)
Bad Bunny accumulated 19.8 billion Spotify streams globally in 2025.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
19,800,000,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Spotify
Primary
Tier B
https://blog.hollywoodbranded.com/latin-music-is-mainstream-what-marketers-need-to-know-now ↗
Source Article
From Coachella to the Super Bowl: Latin Music Is Everywhere
From Coachella to the Super Bowl: Latin Music Is Everywhere
Quick Answer
Karol G at Coachella. Bad Bunny at the Super Bowl. Latin music is mainstream. Here's what brand marketers need to know right now.
The Desert Just Made History, And Brands Should Be Paying Attention
On April 12, 2026, Karol G wa…
Original Research
Spotify
· Original study ↗
Methodology
Spotify Wrapped data
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Bad Bunny: 19,800,000,000 annual streams. Source: Spotify (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/bad-bunny-spotify-streams-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/bad-bunny-spotify-streams-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19,800,000,000</strong> -- annual streams for Bad Bunny<br><small>Source: Spotify (2025) · <a href="https://lighthousedata.io/data/bad-bunny-spotify-streams-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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