B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
68.2%
68.2% -- share of first page results with exact keyword in title for YouTube search results (2026)
68.2% of first-page YouTube search results include the exact target keyword in the video title according to a Backlinko study of 1.3 million videos.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
68.2%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
1,300,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Backlinko
Primary
Tier C
https://learn.tubeai.app/blog/youtube-competitor-analysis-growth/youtube-keyword-gap-analysis-compet… ↗
Source Article
YouTube Keyword Gap Analysis Against Competitors
How to Run a YouTube Keyword Gap Analysis Against Your Competitors
Key Takeaways
- A YouTube keyword gap analysis identifies the specific search terms competitors rank for that your channel doesn't target, revealing your fastest path to capturing new search traffic.
- YouTube search still drives 15–…
Original Research
Backlinko
· Original study ↗
Methodology
Backlinko study of 1.3 million YouTube videos, cited secondhand.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
YouTube search results: 68.2% share of first page results with exact keyword in title. Source: Backlinko (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/backlinko-first-page-keyword-title
HTML Embed
<blockquote cite="https://lighthousedata.io/data/backlinko-first-page-keyword-title" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68.2%</strong> -- share of first page results with exact keyword in title for YouTube search results<br><small>Source: Backlinko (2026) · <a href="https://lighthousedata.io/data/backlinko-first-page-keyword-title" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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