B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
23,000,000
23,000,000 -- annual listeners for Baby Shark (Pinkfong) on Spotify (2026-05)
Over the past 12 months leading up to May 2026, Pinkfong's 'Baby Shark' reached 23 million listeners on Spotify.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
23,000,000
Unit
Count
Data Vintage
2026-05
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Pinkfong Company
Primary
Tier A
https://martechasia.net/pr-newswire/pinkfongs-baby-shark-swims-into-spotifys-billions-club/ ↗
Source Article
Pinkfong's "Baby Shark" Swims Into Spotify's Billions Club | MartechAsia
- Surpasses 1 billion streams on Spotify, marking a rare milestone for a character-driven global hit
- Averages around 400,000 daily Spotify streams worldwide, or nearly five plays every second
Download images here
SEOUL, South Korea, May 22, 2026 /PRNewswire/ — The Pinkfong Company, the global ente…
Original Research
The Pinkfong Company
· Original study ↗
Methodology
Company-reported Spotify listening data, trailing 12 months
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Baby Shark (Pinkfong) on Spotify: 23,000,000 annual listeners. Source: The Pinkfong Company (2026-05). Via Lighthouse Intelligence -- https://lighthousedata.io/data/baby-shark-spotify-annual-listeners-23m
HTML Embed
<blockquote cite="https://lighthousedata.io/data/baby-shark-spotify-annual-listeners-23m" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23,000,000</strong> -- annual listeners for Baby Shark (Pinkfong) on Spotify<br><small>Source: The Pinkfong Company (2026-05) · <a href="https://lighthousedata.io/data/baby-shark-spotify-annual-listeners-23m" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.