B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
67%
67% -- smartphone ownership rate for Baby Boomers (2018)
In 2018, 67% of Baby Boomers owned a smartphone according to Pew Research Center.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pew Research Center
Primary
Tier B
https://anh.com/author/erika/ ↗
Source Article
Insite Advice, Author at Adams, Nash, Haskell and Sheridan
Original Research
Pew Research Center
· Original study ↗
Methodology
Cited from Pew Research Center survey
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2018 (current) | 67% | |
| 2023 | 75% | +11.9% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Baby Boomers: 67% smartphone ownership rate. Source: Pew Research Center (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/baby-boomer-smartphone-ownership-2018
HTML Embed
<blockquote cite="https://lighthousedata.io/data/baby-boomer-smartphone-ownership-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- smartphone ownership rate for Baby Boomers<br><small>Source: Pew Research Center (2018) · <a href="https://lighthousedata.io/data/baby-boomer-smartphone-ownership-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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