B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
44 days
44 days -- time to close for B2B businesses (Q3 2024)
The average B2B time to close is 44 days based on Livespace customer data.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
44 days
Unit
Duration Days
Data Vintage
Q3 2024
Entity
Sample Size
1,200
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Livespace
Primary
Tier A
https://livespace.io/en/blog/b2b-sales-benchmarks-report/ ↗
Source Article
Know Your Benchmark: B2B Sales Benchmarks Report for 17…
Blog » for sales leaders » Know Your Benchmark: B2B Sales Benchmarks Report for 17 Industries
What sales metrics do you measure? And, most importantly, how do you know if you’ve got good or poor results?
We’re here to help you with our B2B Sales Benchmarks Report. We’ve covered four metrics, dividin…
Original Research
Livespace
· Original study ↗
Methodology
Add up the total sales cycle duration for all closed deals (won and lost) and divide by the total number of closed deals.
Methodology documented
Segmentation
IndustryB2B
Company SizeAll sizes
Channelcontent
Cite this stat
Plain Text
B2B businesses: 44 days time to close. Source: Livespace (Q3 2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-time-to-close
HTML Embed
<blockquote cite="https://lighthousedata.io/data/b2b-time-to-close" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44 days</strong> -- time to close for B2B businesses<br><small>Source: Livespace (Q3 2024) · <a href="https://lighthousedata.io/data/b2b-time-to-close" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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