C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Recent
40
40 -- net promoter score for B2B Software / SaaS (2025)
According to Retently's 2025 NPS Benchmark Report, the average Net Promoter Score for B2B Software / SaaS is 40.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40
Unit
Score
Data Vintage
2025
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
50
Methodology
45
Freshness
86
Sources (3)
Retently
Primary
Tier A
https://retently.com ↗
Source Article
15 SaaS Metrics That Matter Most for SaaS Companies - Maxio
Updated May 2026: This article has been refreshed to reflect the latest SaaS benchmark data
SaaS companies rely on measurable performance data to understand how well they’re growing and retaining customers. Tracking the right metrics makes it easier to spot patterns in revenue and customer value. Wi…
Also cited by
2026-07-17
2026-09-18
Original Research
Retently
· Original study ↗
Methodology
According to Retently’s 2025 NPS Benchmark Report
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Suggested hedging: based on claims without stated methodology, using potentially outdated figures, with unverified sample sizes...
Plain Text
B2B Software / SaaS: 40 net promoter score. Source: Retently (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-software-saas-nps-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/b2b-software-saas-nps-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40</strong> -- net promoter score for B2B Software / SaaS<br><small>Source: Retently (2025) · <a href="https://lighthousedata.io/data/b2b-software-saas-nps-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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