B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

68%

68% -- share of marketers saying seo generates more leads for B2B marketers (2021)

Name: Share Of Marketers Saying SEO Generates More Leads Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-24

2021 · DesignRush

68% of B2B entrepreneurs/marketers state that SEO and organic traffic generate significantly more leads compared to traditional marketing initiatives.

Source appears to be syndicated/reworded text referencing B2B entrepreneurs/marketers

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Attribution: DesignRush View source

Lighthouse Research Team

Last verified: 2026-09-24 · How we verify data →

Source verified Evidence graded

Value

68%

Unit

Percentage

Data Vintage

2021

Entity

B2B marketers

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

DesignRush Primary Tier C

https://affiliatedailynews.com/2021/08/experts-share-3-reasons-to-invest-in-ecommerce-seo-designrush… ↗

Confidence: 48/100 Vintage: 2021 Channel: Common Crawl

Source Article

Experts Share 3 Reasons to Invest in eCommerce SEO [DesignRush QuickSights]

Original Research

DesignRush · Original study ↗

Methodology

Survey statistic cited in DesignRush press release; original survey source not identified

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

B2B marketers: 68% share of marketers saying seo generates more leads. Source: DesignRush (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-seo-lead-generation-2021

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<blockquote cite="https://lighthousedata.io/data/b2b-seo-lead-generation-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68%</strong> -- share of marketers saying seo generates more leads for B2B marketers<br><small>Source: DesignRush (2021) · <a href="https://lighthousedata.io/data/b2b-seo-lead-generation-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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