B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
40
40 -- net promoter score benchmark for B2B SaaS: Core Apps industry (2026-08)
In August 2026, the overall B2B SaaS: Core Apps NPS benchmark was 40.5.
- Coverage figures represent markets and historical periods, not review-volume or survey-response sample sizes
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40
Unit
Score
Data Vintage
2026-08
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
npsBench
Primary
Tier B
https://npsbench.com/nps-index-report/industry/b2b-saas-core-apps ↗
Source Article
B2B SaaS: Core Apps NPS Benchmark: Countries, Cities and Trends | npsBench
Leading country
Italy currently has the highest B2B SaaS: Core Apps benchmark among 12 countries with available data.
The current B2B SaaS: Core Apps NPS benchmark is 40.5 for Aug 2026. The report compares 12 countries and includes 32 months of available history.
12
countries compared
10
cities feat…
Original Research
npsBench
· Original study ↗
Methodology
Aggregated NPS benchmark across 12 countries and 10 cities with 32 months of history; not based on stated survey sample sizes
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
B2B SaaS: Core Apps industry: 40 net promoter score benchmark. Source: npsBench (2026-08). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-saas-core-apps-nps-benchmark-aug-2026
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<blockquote cite="https://lighthousedata.io/data/b2b-saas-core-apps-nps-benchmark-aug-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40</strong> -- net promoter score benchmark for B2B SaaS: Core Apps industry<br><small>Source: npsBench (2026-08) · <a href="https://lighthousedata.io/data/b2b-saas-core-apps-nps-benchmark-aug-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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