B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

89%

89% -- executives considering polarization a business risk for B2B executives (2025)

2025  · robroyconsulting.com

89% of B2B executives consider social and cultural polarization a business risk.

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Attribution: robroyconsulting.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
89%
Unit
Percentage
Data Vintage
2025
Entity
B2B executives
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
robroyconsulting.com Primary Tier C
https://www.robroyconsulting.com/perspectives/corporate-authenticity ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Corporate Authenticity | Rob Roy Consulting
By Arden Reynolds May 6, 2025 Corporate Authenticity in the Era of Polarization Increasingly in today’s business climate, B2B companies are being evaluated—formally and informally—on what they stand for. Regardless of intent, organizations are being perceived through the optics of broader societal v…
Original Research
robroyconsulting.com · Original study ↗

Original survey not named in article

Methodology documented
Industrymarketing
Plain Text
B2B executives: 89% executives considering polarization a business risk. Source: robroyconsulting.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/b2b-executives-polarization-business-risk-2025
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<blockquote cite="https://lighthousedata.io/data/b2b-executives-polarization-business-risk-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>89%</strong> -- executives considering polarization a business risk for B2B executives<br><small>Source: robroyconsulting.com (2025) · <a href="https://lighthousedata.io/data/b2b-executives-polarization-business-risk-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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