B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
44.12%
44.12% -- average voice search readiness score for businesses in Boston Metro area (2026)
The average voice search readiness (VSR) score of 73,000 businesses in the Boston Metro area was 44.12%.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
44.12%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
73,000
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Strategica Marketing
Primary
Tier B
https://www.strategicemarketing.com/products-and-services/local-search-marketing/ ↗
Source Article
Local
Local
SEARCH OPTIMIZATION
- Presence
- Ratings and Reviews
- Visual Content
- Voice
THE PHONE BOOK IS DEAD
VOICE SEARCH READINESS (VSR)
*Study Finds 96% of Business Locations Aren’t ‘Voice Search Ready’
Some notable findings included:
- The bulk of VSR comes from Google and Google Maps, Yelp and Bin…
Original Research
Strategica Marketing
· Original study ↗
Methodology
Average VSR score across 73,000 businesses in the Boston Metro area
Methodology documented
Segmentation
Industryseo
RegionUS
RoleAll marketers
Channelsearch
Cite this stat
Plain Text
businesses in Boston Metro area: 44.12% average voice search readiness score. Source: Strategica Marketing (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-vsr-score-businesses
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<blockquote cite="https://lighthousedata.io/data/average-vsr-score-businesses" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44.12%</strong> -- average voice search readiness score for businesses in Boston Metro area<br><small>Source: Strategica Marketing (2026) · <a href="https://lighthousedata.io/data/average-vsr-score-businesses" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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