B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
$39
$39 -- average standard tasting fee for US wineries (2025)
In 2025, the average standard wine tasting fee across surveyed US wineries was approximately $39.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$39
Unit
Currency Usd
Data Vintage
2025
Entity
Sample Size
450
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Silicon Valley Bank
Primary
Tier A
https://www.vintigalabs.com/blog/tasting-room-build-relationships/ ↗
Source Article
Why Some Tasting Rooms Build Better Relationships
Silicon Valley Bank’s 2026 Direct-to-Consumer Wine Report, published this month, contains a striking finding. When SVB sorted wineries into top and bottom performers and looked at what each group was actually doing, the tactics were nearly identical. Both groups talked about events, pricing changes,…
Original Research
Silicon Valley Bank
· Original study ↗
Methodology
SVB US survey of 450 family wineries; peak of ~$42 in 2024, first reversal of long climb
Methodology documented
Segmentation
IndustryWine & Spirits
Company SizeSMB
RegionUS
Channelcontent
Cite this stat
Plain Text
US wineries: $39 average standard tasting fee. Source: Silicon Valley Bank (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-tasting-fee-2025
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<blockquote cite="https://lighthousedata.io/data/average-tasting-fee-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$39</strong> -- average standard tasting fee for US wineries<br><small>Source: Silicon Valley Bank (2025) · <a href="https://lighthousedata.io/data/average-tasting-fee-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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