B Evidence Grade B Graded under review Safe to Cite Current

$0.80

$0.80 -- average revenue per user for users acquired 80-100 days ago (2026)

2026  · n=1,000  · Liftoff

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Attribution: Liftoff View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$0.80
Unit
Currency Usd
Data Vintage
2026
Entity
users acquired 80-100 days ago
Sample Size
1,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Liftoff Primary Tier A
https://www.liftoff.ai/mobile-heroes/blog/understanding-the-fundamentals-of-calculating-lifetime-val… ↗
Confidence: 66/100 Vintage: 2026 Channel: Common Crawl
Source Article
Understanding the Fundamentals of Calculating Lifetime Value - Liftoff
Understanding the Fundamentals of Calculating Lifetime Value If you’ve created an app or are responsible for marketing an app, you probably think a lot about how to evaluate the lifetime value of your users. However, before I dive into some of the ways to calculate LTV, there are a few things you sh…
Original Research
Liftoff · Original study ↗

Cohorted D90 revenue / cohort size = D90 ARPU

Channelcommon_crawl
Plain Text
users acquired 80-100 days ago: $0.80 average revenue per user. Source: Liftoff (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-revenue-per-user-day-90
HTML Embed
<blockquote cite="https://lighthousedata.io/data/average-revenue-per-user-day-90" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.80</strong> -- average revenue per user for users acquired 80-100 days ago<br><small>Source: Liftoff (2026) · <a href="https://lighthousedata.io/data/average-revenue-per-user-day-90" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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