B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
19
19 -- meetings booked per 100 prospects contacted for average salespeople (2025)
Peers of top-performing salespeople secure 19 meetings for every 100 prospects contacted.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
revcentricpartners.com
Primary
Tier C
https://revcentricpartners.com/blog/best-practices-sales-prospecting ↗
Source Article
Sales Prospecting Practices That Actually Get Replies
Here's a stat that always gets me: 80% of sales require at least five follow-ups, but most salespeople quit after just one or two tries. That's a huge gap between typical sales activity and what actually works. Effective prospecting isn't about luck; it's a science built on data and persistence. Whe…
Original Research
revcentricpartners.com
· Original study ↗
Methodology
Comparison figure to top performers' 52 meetings per 100 prospects
Methodology documented
Segmentation
IndustryB2B
Company SizeMid-market
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
average salespeople: 19 meetings booked per 100 prospects contacted. Source: revcentricpartners.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-reps-meetings-per-100-prospects
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<blockquote cite="https://lighthousedata.io/data/average-reps-meetings-per-100-prospects" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19</strong> -- meetings booked per 100 prospects contacted for average salespeople<br><small>Source: revcentricpartners.com (2025) · <a href="https://lighthousedata.io/data/average-reps-meetings-per-100-prospects" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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