B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
7 hours
7 hours -- average daily time spent online for global internet users (2025)
The average person spends almost 7 hours per day online.
- Source states 'almost 7 hours'
- Secondary citation of a Statista report
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7 hours
Unit
Duration Hours
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Statista
Primary
Tier C
https://www.weareaphra.co.uk/insights/mastering-digital-communication ↗
Source Article
Mastering Digital Communication — Aphra
Mastering Digital Communication
How to connect, convert, and cut through the noise in a digital-first world
In 2025, digital communication isn’t optional. It’s the primary way your audience sees, hears, and engages with your brand.
Whether you're building awareness, launching a product, hiring new t…
Original Research
Statista
· Original study ↗
Methodology
Agency blog citing a Statista report; original methodology not stated
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
global internet users: 7 hours average daily time spent online. Source: Statista (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-daily-online-time-7-hours-2025
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<blockquote cite="https://lighthousedata.io/data/average-daily-online-time-7-hours-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7 hours</strong> -- average daily time spent online for global internet users<br><small>Source: Statista (2025) · <a href="https://lighthousedata.io/data/average-daily-online-time-7-hours-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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