B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
76%
76% -- share supporting auditor general review of government advertising for Australian voters (2022)
76% of Australians agree that the Auditor-General should review government advertising to ensure it meets genuine information needs.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
76%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Australia Institute
Primary
Tier A
https://australiainstitute.org.au/post/govt-spends-more-on-advertising-than-coles-woolworths-mcdonal… ↗
Source Article
Govt spends more on advertising than Coles, Woolworths, McDonalds amid crossbench calls for greater oversight - The Australia Institute
Govt spends more on advertising than Coles, Woolworths, McDonalds amid crossbench calls for greater oversight
New research reveals the Australian Government spends more on advertising than several major corporations, including Coles, Woolworths & McDonalds. New polling also reveals the overwhelming …
Original Research
The Australia Institute
· Original study ↗
Methodology
Australia Institute polling
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Australian voters: 76% share supporting auditor general review of government advertising. Source: The Australia Institute (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/australians-support-auditor-review-govt-ads
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<blockquote cite="https://lighthousedata.io/data/australians-support-auditor-review-govt-ads" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>76%</strong> -- share supporting auditor general review of government advertising for Australian voters<br><small>Source: The Australia Institute (2022) · <a href="https://lighthousedata.io/data/australians-support-auditor-review-govt-ads" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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