B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
97%
97% -- internet penetration rate for Australia population (2025)
Almost 97% of Australians are online.
- Approximated as 'Almost 97%'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
97%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Data Reportal
Primary
Tier C
https://seasaltmarketing.com.au/why-builders-need-to-focus-on-social-media-even-if-you-dont-have-tim… ↗
Source Article
Why Builders Need to Focus on Social Media (Even if You Don’t Have Time)
Social media isn’t just for influencers — it’s a game changer for builders. In a world where almost everything is online, your next project could be a click away. But if you’re not showing up in your clients’ feeds, you’re invisible to them.
Here’s the catch: social media is no longer optional — it’…
Original Research
Data Reportal
· Original study ↗
Methodology
Cited from Data Reportal
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2007-03 | 70.4% | |
| 2025 (current) | 97% | +37.8% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Australia population: 97% internet penetration rate. Source: Data Reportal (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/australians-online-percentage-2025
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<blockquote cite="https://lighthousedata.io/data/australians-online-percentage-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>97%</strong> -- internet penetration rate for Australia population<br><small>Source: Data Reportal (2025) · <a href="https://lighthousedata.io/data/australians-online-percentage-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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