B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
32%
32% -- short term profit roi uplift vs all media average for Audio advertising (2026)
Audio advertising drives 32% higher short-term profit ROI compared to the all-media average.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
audiostack.ai
Primary
Tier B
https://audiostack.ai/news/exchangewire-opportunities-in-audio ↗
Source Article
ExchangeWire - The Evolving Audio Landscape: Where can Advertisers Find the Most Value?
Original Research
audiostack.ai
· Original study ↗
Methodology
Reported as audio delivering 32% higher short-term profit ROI than the all-media average; original study not attributed
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Audio advertising: 32% short term profit roi uplift vs all media average. Source: audiostack.ai (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/audio-roi-32-percent-above-media-average
HTML Embed
<blockquote cite="https://lighthousedata.io/data/audio-roi-32-percent-above-media-average" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- short term profit roi uplift vs all media average for Audio advertising<br><small>Source: audiostack.ai (2026) · <a href="https://lighthousedata.io/data/audio-roi-32-percent-above-media-average" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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