B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
59
59 -- upheld ad complaints healthcare sector for Healthcare sector advertising in India (2020-02)
In February 2020, ASCI upheld complaints against 59 advertisements in the healthcare sector.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
59
Unit
Count
Data Vintage
2020-02
Entity
Sample Size
171
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Advertising Standards Council of India (ASCI)
Primary
Tier A
https://agencyreporter.com/asci/ ↗
Source Article
ASCI upheld complaints against 171 advertisements out of 178
Original Research
Advertising Standards Council of India (ASCI)
· Original study ↗
Methodology
ASCI CCC sector-wise breakdown of upheld complaints
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Healthcare sector advertising in India: 59 upheld ad complaints healthcare sector. Source: Advertising Standards Council of India (ASCI) (2020-02). Via Lighthouse Intelligence -- https://lighthousedata.io/data/asci-healthcare-sector-59-upheld-feb-2020
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<blockquote cite="https://lighthousedata.io/data/asci-healthcare-sector-59-upheld-feb-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59</strong> -- upheld ad complaints healthcare sector for Healthcare sector advertising in India<br><small>Source: Advertising Standards Council of India (ASCI) (2020-02) · <a href="https://lighthousedata.io/data/asci-healthcare-sector-59-upheld-feb-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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