B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
60%
60% -- advertiser levy share of regulator annual budget for Advertising Standards Authority (New Zealand) (2025)
The advertiser levy contributes over 60% of the Advertising Standards Authority's annual budget.
- Value is stated as a lower bound ('over 60%')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Association of New Zealand Advertisers (ANZA)
Primary
Tier A
https://www.anza.co.nz/news-and-views/asa-advertiser-levy-increase ↗
Source Article
ASA Advertiser Levy Increase | ANZA
ASA Advertiser Levy Increase
The Advertising Standards Authority levy will increase from 0.065% to 0.075% of media spend in July. That means for each $1 million of media placement, your levy payment will increase by an additional $100 (from $650 to $750).
The advertiser levy contributes over 60% of …
Original Research
Association of New Zealand Advertisers (ANZA)
· Original study ↗
Methodology
Advertiser levy contributes over 60% of the ASA annual budget (stated as 'over 60%' — a lower-bound figure). Measures funding structure of NZ advertising self-regulation, supported by advertisers and collected via agency invoicing systems.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Advertising Standards Authority (New Zealand): 60% advertiser levy share of regulator annual budget. Source: Association of New Zealand Advertisers (ANZA) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/asa-budget-advertiser-levy-share
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<blockquote cite="https://lighthousedata.io/data/asa-budget-advertiser-levy-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- advertiser levy share of regulator annual budget for Advertising Standards Authority (New Zealand)<br><small>Source: Association of New Zealand Advertisers (ANZA) (2025) · <a href="https://lighthousedata.io/data/asa-budget-advertiser-levy-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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