B Evidence Grade B Graded under review Safe to Cite Dated

50%

50% -- app discovery via app store search for iPhone app store users (2015)

2015  · Tune (MobileDevHQ)

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Attribution: Tune (MobileDevHQ) View source
Lighthouse Research Team
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Source verified Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2015
Entity
iPhone app store users
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Tune (MobileDevHQ) Primary Tier B
https://apptooltester.com/app-marketing-tips/ ↗
Confidence: 53/100 Vintage: 2015 Channel: Deep Crawl
Source Article
12 App Marketing Tips to Help You Conquer the Stores
1 Steve Lamattina So you’ve got a great idea for an app, it’s going to take the world by storm…or perhaps you’ve already created an app and, for some mysterious reason, the world has yet to be stormed by it. What’s up with that? If you fall into either of these categories, then you’ve come to the ri…
Original Research
Tune (MobileDevHQ) · Original study ↗

Study by Tune (previously MobileDevHQ) on how mobile users find apps; iPhone users, Android graph reportedly similar

Methodology documented
Industrymarketing
Plain Text
iPhone app store users: 50% app discovery via app store search. Source: Tune (MobileDevHQ) (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/app-discovery-via-store-search-tune
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<blockquote cite="https://lighthousedata.io/data/app-discovery-via-store-search-tune" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- app discovery via app store search for iPhone app store users<br><small>Source: Tune (MobileDevHQ) (2015) · <a href="https://lighthousedata.io/data/app-discovery-via-store-search-tune" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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