B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
0.1%
0.1% -- job posting mention rate for Apollo.io (2026)
Apollo.io appears in 0.1% of demand gen job postings (3 mentions).
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
0.1%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
DemandGen Insider
Primary
Tier B
https://demandgeninsider.com/compare/zoominfo-vs-apollo/ ↗
Source Article
ZoomInfo vs Apollo.io: 2026 Comparison
ZoomInfo vs Apollo.io: Sales Intelligence Comparison
ZoomInfo has better data quality for enterprise targeting. Apollo offers more value per dollar for mid-market and SMB prospecting.
Quick Comparison
| Feature | ZoomInfo | Apollo.io |
|---|---|---|
| Database Size | 100M+ contacts | 250M+ contacts …
Original Research
DemandGen Insider
· Original study ↗
Methodology
Analysis of demand gen job postings mentioning Apollo.io; 3 mentions
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Apollo.io: 0.1% job posting mention rate. Source: DemandGen Insider (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apollo-demand-gen-job-postings-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/apollo-demand-gen-job-postings-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.1%</strong> -- job posting mention rate for Apollo.io<br><small>Source: DemandGen Insider (2026) · <a href="https://lighthousedata.io/data/apollo-demand-gen-job-postings-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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