B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
67%
67% -- digital ad share of ad revenue for APAC digital advertising (2025)
Digital advertising is projected to account for up to 67% of total APAC advertising revenue in 2025.
- projection/forecast
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
67%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
60
Freshness
95
Source
Media Partners Asia
Primary
Tier C
https://blog.commissionfactory.com/ecommerce-marketing/apac-marketing-trends ↗
Source Article
APAC Marketing Trends That Brands Should Leverage On
This article looks at some of the trends and challenges in the Asia-Pacific region and its exciting opportunities for brands that understand it well.
With the global pandemic, 2020 was a year of multiple crises. It shook the world like no other in recent memory. As a result, brands have adopted digi…
Original Research
Media Partners Asia
· Original study ↗
Methodology
Forecast for 2025; article published 2021 citing Media Partners Asia 'Asia Pacific Advertising Trends 2021'.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
APAC digital advertising: 67% digital ad share of ad revenue. Source: Media Partners Asia (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/apac-digital-ad-revenue-share-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/apac-digital-ad-revenue-share-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>67%</strong> -- digital ad share of ad revenue for APAC digital advertising<br><small>Source: Media Partners Asia (2025) · <a href="https://lighthousedata.io/data/apac-digital-ad-revenue-share-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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