B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
92%
92% -- share of consumers who believe unknown callers are likely scammers for US consumers (2025)
As many as 92% of Americans believe unknown callers are likely scammers.
- Original research study not cited in text
- Stated as an upper bound ('as many as 92%')
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
92%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
b2bappointmentsetting.com
Primary
Tier C
https://www.b2bappointmentsetting.com/blog/from-cold-call-to-warm-intro-strategies-for-leveraging-mu… ↗
Source Article
From Cold Call to Warm Intro: Strategies for Leveraging Mutual Connections
From Cold Call to Warm Intro: Strategies for Leveraging Mutual Connections
Key Takeaways
- Cold calling results in a high number of no responses and can damage your reputation. Warm introductions earn trust and increase response rates.
- Using mutual connections utilizing friendly faces — whether on…
Original Research
b2bappointmentsetting.com
· Original study ↗
Methodology
Cited as 'research indicates'; original study not named.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 92% share of consumers who believe unknown callers are likely scammers. Source: b2bappointmentsetting.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/americans-unknown-callers-scammers-92
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<blockquote cite="https://lighthousedata.io/data/americans-unknown-callers-scammers-92" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>92%</strong> -- share of consumers who believe unknown callers are likely scammers for US consumers<br><small>Source: b2bappointmentsetting.com (2025) · <a href="https://lighthousedata.io/data/americans-unknown-callers-scammers-92" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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