B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
51%
51% -- consumer trust in ugc rate for American consumers (2014)
51 percent of Americans trust UGC more than content on a company website.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
51%
Unit
Percentage
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Filemobile
Primary
Tier B
https://aboutdci.com/2014/10/leverage-user-generated-content/ ↗
Source Article
How To Leverage User Generated Content: A Guide for Destinations
Original Research
Filemobile
· Original study ↗
Methodology
Attributed to Filemobile; survey methodology not described
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
American consumers: 51% consumer trust in ugc rate. Source: Filemobile (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/americans-trust-ugc-more-than-website
HTML Embed
<blockquote cite="https://lighthousedata.io/data/americans-trust-ugc-more-than-website" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>51%</strong> -- consumer trust in ugc rate for American consumers<br><small>Source: Filemobile (2014) · <a href="https://lighthousedata.io/data/americans-trust-ugc-more-than-website" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.