B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
79.8%
79.8% -- traditional search engine usage rate for US consumers (2025)
79.8% of Americans still rely on traditional search engines according to a 2025 study.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
79.8%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
anypost.ai
Primary
Tier C
https://anypost.ai/blog/llm-seeding-explained-how-to-get-your-brand-cited-in-chatgpt-gemini-perplexi… ↗
Source Article
LLM Seeding Explained: How to Get Your Brand Cited in ChatGPT, Gemini & Perplexity
Original Research
anypost.ai
· Original study ↗
Methodology
Cited as a 2025 study; original source not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US consumers: 79.8% traditional search engine usage rate. Source: anypost.ai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/americans-traditional-search-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/americans-traditional-search-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79.8%</strong> -- traditional search engine usage rate for US consumers<br><small>Source: anypost.ai (2025) · <a href="https://lighthousedata.io/data/americans-traditional-search-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.