B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
83%
83% -- coffee consumption rate for American adults (2017)
83% of adults in America wake up with coffee.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Reuters
Primary
Tier C
https://blog.hollywoodbranded.com/best-coffee-tv-product-placements ↗
Source Article
Best Coffee TV Product Placements
Best Coffee TV Product Placements
Quick Answer
Hollywood Branded talks about some of our favorite television coffee integrations, including of course, one of our own clients.
Everyone Needs Their Fix
A staggering 83% of adults in America wake up with coffee, with the current percentage of American c…
Original Research
Reuters
· Original study ↗
Methodology
Cited by Hollywood Branded as sourced from Reuters; original survey methodology not stated.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
American adults: 83% coffee consumption rate. Source: Reuters (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/american-adults-wake-up-with-coffee
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<blockquote cite="https://lighthousedata.io/data/american-adults-wake-up-with-coffee" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- coffee consumption rate for American adults<br><small>Source: Reuters (2017) · <a href="https://lighthousedata.io/data/american-adults-wake-up-with-coffee" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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