B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
90%
90% -- on time delivery rate for Amazon UK (September 2025)
Starting September 16, 2025, Amazon UK requires Fulfilled by Merchant sellers to maintain a minimum 90% On-Time Delivery Rate (OTDR) without promise extensions.
- Represents a minimum policy requirement threshold for merchants, not an observed aggregate delivery performance metric
- Applies to Fulfilled by Merchant orders without promise extensions
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
90%
Unit
Percentage
Data Vintage
September 2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
82
Source
channelx.world
Primary
Tier A
https://channelx.world/2025/09/update-to-amazon-uk-on-time-delivery-policy-and-shipping-settings/?ut… ↗
Source Article
Update to Amazon UK on-time delivery policy and shipping settings - ChannelX
Fast and accurate delivery is essential for customers according to Amazon, and often determines where they choose to shop… and for Amazon they want customers shopping with them! The best way to ensure reliable on-time delivery for customers on Amazon, is to set accurate handling and transit times an…
Original Research
channelx.world
· Original study ↗
Methodology
Amazon's on-time delivery rate policy for Fulfilled by Merchant orders.
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
Amazon UK: 90% on time delivery rate. Source: channelx.world (September 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-uk-otdr-policy-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-uk-otdr-policy-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90%</strong> -- on time delivery rate for Amazon UK<br><small>Source: channelx.world (September 2025) · <a href="https://lighthousedata.io/data/amazon-uk-otdr-policy-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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