B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
61%
61% -- share of product searches starting on platform for Amazon (2022)
In 2022, 61% of shoppers started their product searches on Amazon according to a Jungle Scout survey.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Jungle Scout
Primary
Tier C
https://www.bellavix.com/amazon-walmart-signals-for-2026-fulfillment-buyer-abuse-chatgpt-ads/ ↗
Source Article
Amazon & Walmart Signals for 2026: Fulfillment, Buyer Abuse & ChatGPT Ads
Original Research
Jungle Scout
· Original study ↗
Methodology
Jungle Scout survey trend cited in article
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Amazon: 61% share of product searches starting on platform. Source: Jungle Scout (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/amazon-search-start-share-decline-2022
HTML Embed
<blockquote cite="https://lighthousedata.io/data/amazon-search-start-share-decline-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- share of product searches starting on platform for Amazon<br><small>Source: Jungle Scout (2022) · <a href="https://lighthousedata.io/data/amazon-search-start-share-decline-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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