B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
16%
16% -- booking acceptance rate gap for Airbnb guests with distinctively African-American names (2015)
Travelers with distinctively African-American names were 16% less likely to be accepted on Airbnb relative to identical guests with distinctively White names.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
16%
Unit
Percentage
Data Vintage
2015
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
aomc.com
Primary
Tier B
https://aomc.com/wells-fargo-starbucks-samantha-bee-teach-companies-apologies/ ↗
Source Article
What Wells Fargo, Starbucks and Samantha Bee Can Teach Companies About Apologies
Original Research
aomc.com
· Original study ↗
Methodology
Harvard researchers working paper on Airbnb discrimination
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Airbnb guests with distinctively African-American names: 16% booking acceptance rate gap. Source: aomc.com (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/airbnb-black-names-acceptance-gap
HTML Embed
<blockquote cite="https://lighthousedata.io/data/airbnb-black-names-acceptance-gap" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>16%</strong> -- booking acceptance rate gap for Airbnb guests with distinctively African-American names<br><small>Source: aomc.com (2015) · <a href="https://lighthousedata.io/data/airbnb-black-names-acceptance-gap" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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