B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

61%

61% -- organic ctr drop for Queries with AI Overviews (2025-09)

2025-09  · n=3,119  · Seer Interactive

Organic CTR dropped by 61% (from 1.76% to 0.64%) on queries with AI Overviews according to Seer Interactive.

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Attribution: Seer Interactive View source
Lighthouse Research Team
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Source verified Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2025-09
Entity
Queries with AI Overviews
Sample Size
3,119
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Seer Interactive Primary Tier B
https://rankenstein.pro/blog/how-to-get-cited-by-chatgpt-and-perplexity ↗
Confidence: 53/100 Vintage: 2025-09 Channel: Deep Crawl
Source Article
How to Get Cited by ChatGPT, Perplexity, and Google AI Overviews
How to Get Cited by ChatGPT, Perplexity, and Google AI Overviews A tactical GEO playbook to earn AI citations. Grounded in Cloudflare crawler data (GPTBot +305% YoY), BrightEdge structured data research (93% of AI-cited pages), and Princeton KDD 2024 GEO research (+40% visibility). TL;DR: Getting ci…
Original Research
Seer Interactive · Original study ↗

Seer Interactive panel study across 42 organizations

Methodology documented
Industrymarketing
Plain Text
Queries with AI Overviews: 61% organic ctr drop. Source: Seer Interactive (2025-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/aio-organic-ctr-drop-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/aio-organic-ctr-drop-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- organic ctr drop for Queries with AI Overviews<br><small>Source: Seer Interactive (2025-09) · <a href="https://lighthousedata.io/data/aio-organic-ctr-drop-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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