B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
58%
58% -- average organic click through rate reduction for Top position with AI Overview (2026)
AI Overviews correlate with a 58% lower average CTR for the top position based on an analysis of 300,000 keywords.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2026
Entity
Geography
EMEA
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ahrefs
Primary
Tier B
https://blckalpaca.at/en/knowledge-base/seo-geo/seo-metriken-kpis-analyse/google-search-console-das-… ↗
Source Article
Blck Alpaca | Google Search Console: The Most Important ...
Google Search Console: The Most Important SEO Tool
Google Search Console (GSC) is a free Google tool providing website owners with data on search performance, indexing status, technical issues and search appearance, and it is the only tool with first-party Google data.
Key Takeaways
- The GSC is the…
Original Research
Ahrefs
· Original study ↗
Methodology
Source: Ahrefs Blog, Ryan Law & Xibeijia Guan
Methodology documented
Segmentation
IndustryMedia
RegionEMEA
RoleSEO Specialist
Channelsearch
Cite this stat
Plain Text
Top position with AI Overview: 58% average organic click through rate reduction. Source: Ahrefs (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai_overview_ctr_reduction
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai_overview_ctr_reduction" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- average organic click through rate reduction for Top position with AI Overview<br><small>Source: Ahrefs (2026) · <a href="https://lighthousedata.io/data/ai_overview_ctr_reduction" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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