B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
28.6%
28.6% -- platform visits growth rate for AI chatbot platforms (2026-01)
Visits to AI chatbot platforms grew by 28.6% between January 2025 and January 2026.
- Measures platform visits to AI platforms themselves, not outbound referral traffic.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
28.6%
Unit
Percentage
Data Vintage
2026-01
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
The Digital Bloom
Primary
Tier B
https://thepromptinsider.com/aeo/perplexity-vs-chatgpt-vs-google-ai-which-one-sends-the-most-traffic… ↗
Source Article
Perplexity vs ChatGPT vs Google AI: Which Sends More Traffic?
Short Answer: Google vs Perplexity Traffic
Google sends roughly 134x more total website traffic than all AI platforms combined, and far more than Perplexity alone. Perplexity accounts for roughly 7% of AI referral traffic, which itself represents only 0.32% of total website visits. But Perplexity vi…
Original Research
The Digital Bloom
· Original study ↗
Methodology
The Digital Bloom generative AI traffic report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AI chatbot platforms: 28.6% platform visits growth rate. Source: The Digital Bloom (2026-01). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-platform-visits-growth-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-platform-visits-growth-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28.6%</strong> -- platform visits growth rate for AI chatbot platforms<br><small>Source: The Digital Bloom (2026-01) · <a href="https://lighthousedata.io/data/ai-platform-visits-growth-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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