B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
58%
58% -- organic click reduction for Google AI Overviews (2025-12)
Google AI Overviews reduce organic clicks by 58% for queries where they appear, based on 300,000 keywords.
- Applies specifically to queries where Google AI Overviews appear
- Comparison period is December 2025 vs December 2023
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
58%
Unit
Percentage
Data Vintage
2025-12
Entity
Sample Size
300,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
searchsignal.online
Primary
Tier B
https://searchsignal.online/research/ai-search-referrals-citations-2026 ↗
Source Article
2026 AI Search Referrals & Citations Benchmark | SearchSignal
2026 Benchmark Report: AI Search Referrals and Citations for SEO Agencies
AI platforms now send measurable visits to websites — and they also influence discovery without a click. This report aggregates published research from Conductor, Adobe Analytics, Cloudflare, SE Ranking, Ahrefs, BrightEdge, an…
Original Research
searchsignal.online
· Original study ↗
Methodology
Aggregated Google Search Console data from 300,000 keywords
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Overviews: 58% organic click reduction. Source: searchsignal.online (2025-12). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-overviews-click-reduction-58
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ai-overviews-click-reduction-58" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>58%</strong> -- organic click reduction for Google AI Overviews<br><small>Source: searchsignal.online (2025-12) · <a href="https://lighthousedata.io/data/ai-overviews-click-reduction-58" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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