B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
50%
50% -- utilization rate benchmark for agencies (agency-wide) (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Parakeeto
Primary
Tier B
https://www.parakeeto.com/blog/utilization-rate-calculator/ ↗
Source Article
Utilization Rate Calculator
Utilization Rate Calculator
You’ve found your way to this blog post, but this isn’t the first time you’ve googled how to calculate your team’s utilization rate. And you wouldn’t be here if it was crystal clear for you already, would you?
Utilization Rate Calculator
Below you’ll find the embedded cal…
Original Research
Parakeeto
· Original study ↗
Methodology
Range 50-60%; midpoint used. Industry benchmark cited by Parakeeto agency consultancy.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
agencies (agency-wide): 50% utilization rate benchmark. Source: Parakeeto (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/agency-utilization-benchmark-annual
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<blockquote cite="https://lighthousedata.io/data/agency-utilization-benchmark-annual" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- utilization rate benchmark for agencies (agency-wide)<br><small>Source: Parakeeto (2025) · <a href="https://lighthousedata.io/data/agency-utilization-benchmark-annual" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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