B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

20%

20% -- share of admired brands that are african made for African consumers (2022)

Name: Share Of Admired Brands That Are African Made Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-26

2022 · Brand Africa

On average, 20% of the brands admired by Africans are made in Africa.

On average

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Attribution: Brand Africa View source

Lighthouse Research Team

Last verified: 2026-09-26 · How we verify data →

Source verified Evidence graded

Value

20%

Unit

Percentage

Data Vintage

2022

Entity

African consumers

Geography

MEA

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Brand Africa Primary Tier B

https://cioafrica.co/mercy-kainobwisho-wins-inaugural-africa-brand-leadership-excellence-award/ ↗

Confidence: 53/100 Vintage: 2022 Channel: Deep Crawl

Source Article

Mercy Kainobwisho Wins Inaugural Africa Brand Leadership Excellence Award

advertisement Mercy Kainobwisho Wins Inaugural Africa Brand Leadership Excellence Award Uganda Registration Services Bureau (URSB) Registrar General, Mercy Kainobwisho has won the inaugural Africa Brand Leadership Award. The award recognises corporate, industry, and public service leaders who have b…

Original Research

Brand Africa · Original study ↗

Methodology

Cited by Brand Africa (Brand Africa 100 rankings context)

Methodology documented

Segmentation

Industrymarketing RegionMEA RoleAll marketers

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Plain Text

African consumers: 20% share of admired brands that are african made. Source: Brand Africa (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/african-admired-brands-local-share

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<blockquote cite="https://lighthousedata.io/data/african-admired-brands-local-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- share of admired brands that are african made for African consumers<br><small>Source: Brand Africa (2022) · <a href="https://lighthousedata.io/data/african-admired-brands-local-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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