B Evidence Grade B Graded under review Safe to Cite Current

34%

34% -- agency failure rate for Advertising agencies (2026)

2026  · Avid Panda

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Attribution: Avid Panda View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
34%
Unit
Percentage
Data Vintage
2026
Entity
Advertising agencies
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Avid Panda Primary Tier B
https://avidpanda.com/insights/page/2/?et_blog ↗
Confidence: 53/100 Vintage: 2026 Channel: Common Crawl
Source Article
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Original Research
Avid Panda · Original study ↗

Study by Avid Panda on agency failure rates; methodology not detailed in listing

Methodology documented
Industrymarketing
Plain Text
Advertising agencies: 34% agency failure rate. Source: Avid Panda (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/advertising-agency-failure-rate-5-years
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<blockquote cite="https://lighthousedata.io/data/advertising-agency-failure-rate-5-years" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34%</strong> -- agency failure rate for Advertising agencies<br><small>Source: Avid Panda (2026) · <a href="https://lighthousedata.io/data/advertising-agency-failure-rate-5-years" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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