B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
1,800,000,000
1,800,000,000 -- monthly ad impressions for AdDefend (2016)
AdDefend provides 1.8 billion ad impressions per month across more than 150 websites.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
1,800,000,000
Unit
Count
Data Vintage
2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AdDefend
Primary
Tier B
https://www.addefend.com/en/news/2016/addefend-award-the-winners/ ↗
Source Article
AdDefend Award: the winners » AdDefend.com
Original Research
AdDefend
· Original study ↗
Methodology
Publisher network self-reported figure for unblockable ad impressions served to adblock users
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
AdDefend: 1,800,000,000 monthly ad impressions. Source: AdDefend (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/addefend-monthly-ad-impressions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/addefend-monthly-ad-impressions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,800,000,000</strong> -- monthly ad impressions for AdDefend<br><small>Source: AdDefend (2016) · <a href="https://lighthousedata.io/data/addefend-monthly-ad-impressions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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