B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
100,000,000
100,000,000 -- ad supported streaming subscriptions for global ad-supported streaming (2025)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
100,000,000
Unit
Count
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
martechtrend.com
Primary
Tier B
https://martechtrend.com/why-creative-ads-must-thrive-in-streamings-new-era/ ↗
Source Article
Why Creative Ads Must Thrive in Streaming's New Era - martechtrend
The Golden Age of Advertising: A Look Back
There was once a time when TV ads rivaled, and sometimes even outshone, the shows they interrupted. Memorable commercials like Cadbury’s ‘Gorilla’, Honda’s ‘Cog’, and Carling Black Label’s ‘Dambusters’ captivated viewers and earned a cherished place in pop …
Original Research
martechtrend.com
· Original study ↗
Methodology
Industry commentary citing aggregate subscription figures
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
global ad-supported streaming: 100,000,000 ad supported streaming subscriptions. Source: martechtrend.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ad-supported-streaming-subscriptions-global-100m
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<blockquote cite="https://lighthousedata.io/data/ad-supported-streaming-subscriptions-global-100m" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>100,000,000</strong> -- ad supported streaming subscriptions for global ad-supported streaming<br><small>Source: martechtrend.com (2025) · <a href="https://lighthousedata.io/data/ad-supported-streaming-subscriptions-global-100m" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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