B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
12%
12% -- share of surveyed noting improvement of ad professionals status for advertising professionals (2007)
12 percent of surveyed respondents noted an improvement in the status of advertising professionals.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2007
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
J. Walter Thompson
Primary
Tier B
http://www.strategicmediainc.com/radio-advertising-blog/2007/10/why_theres_no_love_for_ad_pros.html ↗
Source Article
Radio advertising that delivers measurable results and profitable new customers
Original Research
J. Walter Thompson
· Original study ↗
Methodology
Survey commissioned by J. Walter Thompson, reported by DM News
Methodology documented
Segmentation
IndustryMedia
RegionUS
RoleAdvertising Professional
Channelmulti-channel
Cite this stat
Plain Text
advertising professionals: 12% share of surveyed noting improvement of ad professionals status. Source: J. Walter Thompson (2007). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ad-people-status-improvement-12pct
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ad-people-status-improvement-12pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- share of surveyed noting improvement of ad professionals status for advertising professionals<br><small>Source: J. Walter Thompson (2007) · <a href="https://lighthousedata.io/data/ad-people-status-improvement-12pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.