B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

61,000,000

61,000,000 -- monthly unique users for About.com (2011-11)

Name: Monthly Unique Users Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-30

2011-11 · ComScore

About.com had 61 million unique users during November 2011 according to ComScore.

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Attribution: ComScore View source

Lighthouse Research Team

Last verified: 2026-09-30 · How we verify data →

Source verified Evidence graded

Value

61,000,000

Unit

Count

Data Vintage

2011-11

Entity

About.com

Geography

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

ComScore Primary Tier B

http://www.anuvatech.com/blog/2012/08/answer-com-to-pick-up-about-com-from-new-york-times/ ↗

Confidence: 28/100 Vintage: 2011-11 Channel: Common Crawl

Source Article

Answer Com To Pick Up About Com from New York Times

Original Research

ComScore · Original study ↗

Methodology

ComScore measurement of unique users

Methodology documented

Trend Over Time

Period	Value	Change
2011-11 (current)	61,000,000
2012-06	52,000,000	-14.8%

Segmentation

IndustryMedia RegionUS RoleAll marketers Channelmulti-channel

Cite this stat

Plain Text

About.com: 61,000,000 monthly unique users. Source: ComScore (2011-11). Via Lighthouse Intelligence -- https://lighthousedata.io/data/about-com-unique-users-nov-2011

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<blockquote cite="https://lighthousedata.io/data/about-com-unique-users-nov-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61,000,000</strong> -- monthly unique users for About.com<br><small>Source: ComScore (2011-11) · <a href="https://lighthousedata.io/data/about-com-unique-users-nov-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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